Hi there.

If you’re wondering who’s behind this site, you’re in the right place.

It’s me, Sean Markey.

Just writing about SEO suuuuper non-nonchalantly.

For me, writing helps me clarify my thoughts, and gives me an excuse to dig in to other sites, see what other smart people are doing, analyze that, and share. Also: a lot of what I’ve learned over the years has come from the generosity of other people sharing with me (both in private conversations and through public articles, so you could call this some kind of giving back… and you should).

So Who Am I and Why Should You Care What I Have to Say?

I mean, who ELSE are you gonna listen to?

A quick history of me and my qualifications:

I’ve been learning SEO the hard way since 2008. In 2013 when I left my job as a special ed teacher, I was hired as a junior SEO at a small SLC marketing agency. I eventually decided to start my own agency in 2014 and that… didn’t go very well. I’m not “good with client work.”an agency guy.”

But it took me a long time to really understand that, so once I gave up on trying to run my own agency I was hired by Travis Jamison at Smash to help run his small SEO agency. It was a great place to work and a learned a TON of shit about SEO there. In early 2019 I struck out on my own again to try my hand at building affiliate sites. This went much better and since that time I’ve built/bought/sold six-figure sites multiple times.

I’ve been a guest on the Tropical MBA podcast | I’ve been a guest on the Niche Pursuits podcast

These days I’m going all in on my newsletter, as well as soon-to-be launching an aged domain course and community. Check out my amazing Rank Theory newsletter here, where I’ll post future updates about what I’m up to as well:

    You can email me sem AT


    Catch me on twitter @seanmarkey